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Automotive Internetworking

為了解決BMW Level 3的問題，作者Kosch, Timo/ Schroth, Christoph/ Strassberger, Markus/ Bechler, 這樣論述：

A complete introduction tocar-to-X communications networkingAutomotive Inter-networking will introduce a range of new network and system technologies for vehicle safety, entertainment and comfort systems currently being researched and developed. C2X networking is not only a matter of technology, but

is also very closely related to policy-making about deployment. This book will provide the background on technical developments but will also discuss the potential benefits, costs and risks. Also discussed will be concepts related to application of vehicle-to-vehicle and vehicle-to-infrastructure c

ommunication technologies for various purposes such as automobile safety enhancement, vehicle user applications for comfort and convenience and efficiency along with other potential commercial applications.Application domains will build the starting point for an analysis of the requirements on suita

ble mobile network technology and the book will look at how well existing and new systems match these requirements. New automotive-specific technologies are presented in detail, explaining millimeter wave short range systems and special automotive network protocols. Specially designed system service

s and security mechanisms are introduced and system architecture, radio spectrum use, medium access control, network protocols and security concepts and considered. Finally, the book will present the current world-wide standardization activities, deployment strategies and an outlook about the evolve

ment of inter-vehicle communications in the next decades.Presents a comprehensive top-down approach to the newly evolving car-to-X communications networkingProvides a broad overview of all relevant C2X communication topicsWritten by well known experts in the fieldPredicts the outlook of the evolveme

nt of inter-vehicle communications in the next decadesIncludes illustrations and high-level technical sketches of application domains and photographs, 3D renderings and professional graphical sketches of current prototypes Dr Timo Kosch, Team Manager, BMW Group Research and Technology, Germany Tim

o Kosch works as a team manager for BMW Group Research and Technology where he is responsible for projects on distributed systems, including such topics as cooperative systems for active safety and automotive IT security. He has been active in a number of national and international research programs

and serves as coordinator for the European project COMeSafety, co-financed by the European Commission. He’s also heading the system development for the German national Car2X field test. For more than 3 years, until recently, he had chaired the working group Architecture and was a member of the Tech

nical Committee of the Car-to-Car Communication Consortium. He regularly presents at conferences and has written papers and journal articles and is currently the editor of IEEE Communications Magazine: Automotive Networking Series.Markus Strassberger, BMW Group Research and Technology, Munich, Germa

nyChristoph Schroth, St. Gallen University / SAP Research, Switzerland PhD student at the University of St. Gallen and Research Associate at the SAP Research CEC St. Gallen, Sitzerland. He has presented a number of papers at conferences and co-authored numerous journal articles.

BMW Level 3進入發燒排行的影片

消費者對豪華進口車品牌形象之研究

為了解決BMW Level 3的問題，作者曾智郁 這樣論述：

隨著台灣經濟的演變以及汽車市場趨勢，並且在加入WTO 後進口車關稅大幅下降及消費者經濟能力與品味越來越高，進口車近幾年的市佔率逐年攀高，2019年的市占率已來到48.85%，2020年的第一季市占率更已突破50% 大關，來到 51.1%，國產車只剩48.9%。豪華進口車市場 2020 年領牌數共達 95,300 輛，比起 2019 年的 89,114 輛增加 6,186 輛，整體佔比佔進口車比例44％、臺灣總市場比例近21％。本研究之目的是針對台灣汽車消費者依其不同性別、年齡、教育程度、所得、居住地區以及職業對於三大豪華進口車之品牌形象因素進行交叉比較分析，可供進口車商或國內車商能夠於新開發

或行銷時參考。本研究以台灣汽車消費者為對象發放問卷，共回收 316 份有效之問卷，並針對台灣三大進口車品牌形象影響之九大評價變數與進行統計分析與研究。研究結果顯示，消費者對BENZ品牌在安全保障、乘坐舒適、品牌形象及車主地位等四項品牌屬性因素上有顯著的表現，而LEXUS及BMW則在各構面上並無較突出之處，但是在各構面上表現上非常平均。本研究最後再根據統計分析之結果，提供進口車商或國產車商相關資訊，希望能提供進口商或國內車商可以參考研究結果進行市場行銷。