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Tom Ford 002

為了解決Forest icon的問題，作者Ford, Tom 這樣論述：

　　A fashion icon, provocative American designer Tom Ford brings us his highly anticipated second book, which takes readers through the illustrious trajectory of his billion-dollar luxury empire established in 2005.   　　Synonymous with high-octane glamour, opulent sexuality, and fearless fashion, Tom

Ford is an iconic designer whose namesake label has devout followers across the globe, from Milan and New Delhi to Shanghai and New York. Seventeen years after his best-selling debut book Tom Ford (2004), which detailed his time as creative director for the Italian label Gucci, this second volume i

s a visual ode to Ford’s eponymous brand created in 2005 and encompasses cosmetics, eyewear, menswear, and his critically acclaimed womenswear line.   　　The revered designer not only catapulted his brand to the highest echelons of the fashion world—receiving accolades from the Council of Fashion Des

igners of America and Time magazine’s Best Designer of the Year—but also commanded the attention of Hollywood by featuring loyal A-list fans such as Julianne Moore, Lauren Hutton, Pat Cleveland, and Nicholas Hoult in his runway shows and advertising campaigns. This gorgeous slipcased volume includes

dazzling imagery of Ford’s clothing and accessories designs, fashion editorials featuring top models such as Gigi Hadid, Joan Smalls, Mica Argañaraz, and Jon Kortajarena, and his signature sexually-charged advertising campaigns by photographers such as Inez & Vinoodh, Nick Knight, Steven Meisel, an

d Mert & Marcus. 　 　　This volume, printed with Forest Stewardship Council approved materials and edited by Ford personally, reflects his exceptional taste and unapologetic sensual aesthetic and is a true collector’s item for his devotees and connoisseurs of fashion, style, and design. Tom Ford is

a celebrated American designer, creative director of his namesake fashion empire, and acclaimed filmmaker. Bridget Foley is executive editor of Women’s Wear Daily (WWD).

Forest icon進入發燒排行的影片

皮爾斯符號學應用於插畫創作研究 ──以花語性格測驗為例

為了解決Forest icon的問題，作者王育安 這樣論述：

近年來韓式、歐式花藝在台灣越來越盛行，可以看到越來越多設計師及插畫家創作與植物、花卉相關作品，吸引到許多人的目光。從中發現花語似乎與符號學有某種關聯性，因此本研究思索是否可以透過符號學理論，分析出將花語的文字意象轉化成視覺圖像的可能性。並透過將花語與MBTI 16型人格做結合的方式，設計了一款《花語說》線上性格測驗，以此作為創作的成果，希望可以通過此線上測驗，了解符號的創造及人們對於符號解讀的方式，並達到增加觀者與插畫創作之間共鳴與互動的效果。本研究透過探討皮爾斯提出的符號類別及「無限衍義」(unlimited semiosis)的方式，找出將花語與人物性格結合並轉換為具體視覺符號的方法。並

透過文獻探討、案例分析，了解如何應用符號、形式、構圖去營造出想要傳達的視覺氛圍。對於後續進行角色插畫的創作整理出更加具體的想像以及規劃。本研究將創作過程分為五個階段，依序為一、主題確認：將MBTI人物性格與花語做配對，並依照配對結果，為每個角色插畫加入象徵物件做搭配。二、插畫繪製：依據確認的插花風格，完成16幅角色插畫創作以及線上測驗主視覺插畫、12道題目和花語與象徵物件插畫及動態。三、網頁流程與介面設計：完成所有插畫繪製後，進行整體線上測驗流程規劃與頁面介面設計。四、設計成果：整合所有插畫與介面樣式並加入轉場動態效果，過程中進行迭代、修改，最終完成整體線上性格測驗。五、實際驗證階段：本研究將

透過受測者對於線上測驗的實際體驗與半結構式的問卷訪談回饋，做出結論與建議。本研究發現應用符號學可精準地找到創作的線索與脈絡，雖然不同的觀者對於創作的感受程度會有所不同，但若遵循一些既有的色彩心理學、構圖方式等相關文獻知識的應用，可更加容易的營造出插畫所想要傳遞的氛圍。從《花語說》線上性格測驗使用者反饋得知，結合插畫與人格測驗確實可以增加觀者與插畫創作之間的共鳴與互動，並且願意推薦這項測驗給朋友體驗。而關於網頁的易用性以及網頁流程、資訊架構、使用者介面設計等相關領域的知識，都是後續可研究的方向。

A Radiant Life: The Honourable Sylvia Fedoruk Scientist, Sports Icon, and Stateswoman

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為了解決Forest icon的問題，作者Massie, Merle 這樣論述：

Merle Massie is a Saskatchewan historian and author, raised in Saskatchewan’s forest fringe and trained at the University of Saskatchewan. She is co-author (with Stuart Houston) of 36 Steps on the Road to Medicare: How Saskatchewan Led the Way, and her second book, Forest Prairie Edge: Place History

in Saskatchewan, won a Saskatchewan Book Award in 2015. She now lives on the prairies, farming with her husband and writing Saskatchewan stories.

OTA 的商標設計與購買意願: 消費者理解水平的神經科學研究

為了解決Forest icon的問題，作者林小燕 這樣論述：

線上旅行社（OTA）的商標形狀和顏色對消費者的認知行為有其一定之影響，尤其是對其購買意願，這有助於推廣他們的套裝旅遊行程。本研究的目的是通過解釋水平理論 (CLT) 的視角了解消費者的購買意願，因為解釋水平理論可以提供一個有效的理論架構來理解形狀和顏色的組合如何影響消費者的購買意願。通過採用神經科學的方法，本研究設計一系列實驗以獲得研究結果，並調查了消費者的解釋水平和 OTA 商標設計的思維方式一致性對消費者購買意願的影響。這項研究在三項研究中證明了解釋水平的心態一致性，研究 1a 有 183 名參與者，研究 1b 有 228 名參與者，而有 60 名參與者的研究 2 提供了更多關於消費者解

釋水平的心態一致性的實證結果，也表明商標設計和目標產品之間的關係可以通過構建消費者的解釋水平來進行瞭解。至於研究 3，30 名參與者加入並提供了自然心態一致性效應和反映標設計的消費者腦波活動的證據。本研究試圖提供理論和實踐意義，特別是對於旅遊行銷和OTA的商標設計。