南臺科技大學 全球經營管理碩士班 張永佶所指導 阮玉慶齡的 FACTORS AFFECTING THE IMPULSIVE ONLINE SHOPPING BEHAVIORS OF IMPORTED COSMETICS : A RESEARCH OF VIETNAMESE SHOPPERS. (2020),提出Rox payment關鍵因素是什麼,來自於。
而第二篇論文義守大學 管理碩博士班 張姮燕所指導 鄧青梅的 Study of Vietnamese Customer's Behavior in online shopping Market (2016),提出因為有 的重點而找出了 Rox payment的解答。
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FACTORS AFFECTING THE IMPULSIVE ONLINE SHOPPING BEHAVIORS OF IMPORTED COSMETICS : A RESEARCH OF VIETNAMESE SHOPPERS.
為了解決Rox payment 的問題,作者阮玉慶齡 這樣論述:
Vietnamese E-commerce continues to grow up in recent years and become one of the most potential markets in Southeast Asia. This study was conducted to analyze the key factors affecting the impulse buying behavior of customers in Vietnam. This study uses a qualitative method. The author collected a
sample of 256 Vietnamese respondents. The COO, the design of shopping sites, and the shopping enjoyment are reported to have a positive relationship with the browsing behavior of customers. Shopping enjoyment and impulsiveness are also significant factors affecting the urge to buy of Vietnamese onli
ne customers. Companies can use the findings of this research to further understand emerging markets. Those key impact factors are the basis for business strategists to develop customer attraction strategies and improve the quality of online shopping services. This research is in conformity with the
tendency of Vietnamese E-commerce as well as online shopping. The results of this study can help marketers understand more about the urge to buy of Vietnamese shoppers, therefore building long-term relationships between suppliers and customers.
Study of Vietnamese Customer's Behavior in online shopping Market
為了解決Rox payment 的問題,作者鄧青梅 這樣論述:
Online Shopping nowadays play a significant role in the modern business environment. Online shopping has created opportunities and advantages to the company and customers. The main purpose of this research is to determine the factors affecting customers’ attitude towards online shopping. The study
also explore how socio-demographic such as age, income, education and occupation affect consumers’ attitude and loyalty towards online shopping. Convenience sampling method was implemented in this research and the sample contrast of 365 respondents in Vietnam. Pearson’s correlation were used to asse
ss the relationship between independent variable such as website features, product/service factors, motivational factors and dependent variable such as attitude and loyalty. The results exposed that there is a significant relationship between website features, product/service factors, motivational f
actors and attitude among the respondents (p < .05). Also, there is a significant relationship between attitude and loyalty (p < .05). Further study should discover other factors that influencing consumers’ attitude towards online shopping with a larger array of population and high representative sa
mpling method.